Build a rock-solid business case for your idea
with Nicole Alexander
January 22-30, 2024
2.5-hour workshop
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Welcome to the Proving Business Value Sprint
Have you ever had a great idea, but couldn’t justify it other than to say, “I think this will work”? Or, you could speak to the details of your idea, but didn’t know how to prove its financial impact? We’ll teach you to write an evidence-driven, financially-sound business case to get the green light from your boss or leadership team. This course goes both high and low, teaching you how to write a business case from end-to-end, while also deep diving into some of the most critical financial metrics used to demonstrate financial impact.
Module 1
To convince decision-makers to implement your ideas, craft an evidence-based business case outlining four components: the idea itself linked to a problem, proposed execution steps, success metrics, and risk mitigation. With a compelling story and evidence, you can inspire stakeholders and get your idea greenlit. Watch Niki give an overview of the Sprint’s key framework in this first lesson.
Lesson 1: The four components of a business case
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Module 2
This second lesson of the sprint breaks down how to develop your initial business case idea. Remember to share early, get stakeholder feedback to strengthen your hypothesis, refine assumptions, and validate there's significant demand. Following these best practices can help validate your idea before detailing the proposed solution.
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Module 3
You just learned how to craft a compelling idea for your business case. Now it's time to prove you can execute. In the implementation phase, you'll convince decision-makers you've done your homework and can operationalize your plan. A thorough, sound implementation plan builds trust with your audience.
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Module 4
You just mapped out how to implement your big idea. Now you need to prove to stakeholders it's a smart business decision. This lesson will help you build a financial case to showcase your idea's money-making potential. We’ll start with core financial vocabulary to calculate these metrics and tell a compelling story around profitability.
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Module 5
You mastered the essential financial vocabulary - costs, revenue, ROI - to demonstrate your idea's profit potential. Now it's time to showcase your business prowess by incorporating advanced metrics. Impress stakeholders with your financial acumen as you make the numbers speak.
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Module 6
The final step in crafting your rock-solid business case is peering into the future. Anticipate what could go wrong by outlining risks, dependencies, and mitigation strategies. This demonstrates you've holistically weighed your idea's profit potential against potential pitfalls. With a complete case in hand, you're ready to persuade stakeholders your proposal is a smart, responsible investment that accelerates growth.
Workshops at Section
Our workshops help you build a significant skill in less than one day.
Several hours of live, intensive learning
Hands-on project to apply your knowledge
Energetic discussion with your cohort
