Building a Business Case

Get the green light for your ideas

with Nicole Alexander

May 25, 2023, 12 p.m. ET

2.5-hour workshop

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Nicole Alexander

Welcome to Building a Business Case

Have you ever had a great idea, but couldn’t justify it other than to say, “I think this will work”? We’ll teach you to write a defensible, evidence-driven business case to get the green light from your boss or leadership team.

Module 2

Learn a powerful 4-step framework to build a compelling business case.

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Module 3

Learn step 1 of the framework to answer the question, “what problem or opportunity are you addressing?”

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Module 4

Learn step 2 of the framework to answer the question, “how will you solve the problem or seize the opportunity you’ve identified?”

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Module 5

Learn step 3 of the framework to answer the question, “how will you know your business case works?”

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Module 6

Learn step 4 of the framework to answer the question, “what could go wrong?”

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Module 7

Watch the video, and then complete the exercises.

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Module 8

Watch Nicole present her solution to the exercise prompt.

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Module 9

Learn how to present your business case by crafting the perfect mix of data and narrative, anticipating stakeholder questions, and driving to an outcome.

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Module 10

Watch the final video to understand how to avoid common mistakes and increase your odds of approval when building a business case.

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Workshops at Section

Our workshops help you build a significant skill in less than one day.

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Several hours of live, intensive learning

hands on project

Hands-on project to apply your knowledge

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Energetic discussion with your cohort

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